“I just want my hair to look smooth and defined - not dry and frizzy.”

When Curls Lose Moisture, Frizz Takes Over

Here’s what’s really happening to your hair…

Infographic showing hair loss and regrowth information

Frizz isn’t just about “flyaways” — it’s a sign of imbalance in the hair fiber. For type 3 and type 4 hair, frizz is more common because:

⬤ Raised cuticle layers → the cuticle doesn’t lie flat, so moisture escapes and strands swell.
⬤ Fewer cuticle layers overall → less natural protection against humidity.
⬤ Coily growth pattern → natural oils can’t travel down the strand, leaving mid-lengths and ends dry and vulnerable.

When this happens, the result is:;

❌ Hair that swells in humid or damp conditions
❌Curls that lose definition and look puffy or rough
❌Dryness that makes strands prone to tangles
❌ Inconsistent texture across your hair

This is further made worse by:

It’s Finally Possible To Smooth the Cuticle, Lock In Moisture, And Keep Frizz Under Control - Even in Humidity

Our formulations combine hydration, sealing, and cuticle repair to create smoother, shinier, more manageable curls. Here's what to expect on your frizz-control journey

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Thousands of Black Women Trust Us:

From Puffy, Frizzy Strands to Smooth, Defined, Hydrated Curls

Find out how Black women across the UK & Europe finally calmed frizz, restored shine, improved definition, and hydrated their curls — without silicones, mineral oils, or harsh chemicals.

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From Daily Shedding & Weak Roots, to Noticeable Hair Growth in Just Weeks

Find out how Black women across the UK & Europe finally regrew thinning edges, reversed bald spots, relieved CCCA alopecia and more – all without hair transplants, fake growth oils or harsh chemicals.

"Since using these products my scalp has stopped hurting and my hair has no frizz and actually feels silky. I finally feel like I can wear my hair down and not feel embarrassed about it being so untamed!”

Georgie

Super Seed Oil

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Have struggled to find products that work for my teenage son’s curly, coarse hair for years. These have helped to define the curls without making them crunchy, and they also control frizz brilliantly. A great recommendation from another mum (whose daughter’s hair I noticed looking transformed).

Michelle